Justyn Newman via PCMAG:

‘You’re not very likely to run into Wi-Fi scammers at home. Hackers could theoretically try to tap into your home network, but the chances of that are quite slim. Your main concern should be your ISP. Not only do these companies often lock you into their service out of regional dominance and monopoly, but many are also in the business of profiting from your personal data. After all, these services know just about everything you do online. A VPN will blind your ISP’s prying eyes and grant you significantly more control over your privacy.

Still, a VPN can’t stop all forms of snooping. Advertisers employ advanced techniques such as browser fingerprinting to identify you and your online habits. You’ll need to pair your VPN with tracker blockers and use browsers with built-in privacy tools for maximum effectiveness. That’s not to say a VPN is completely useless. It will make it harder for advertisers to maintain an up-to-date fingerprint of your activities. What it won’t do is remove that profile if one already exists….’