Duke University researchers: every brain activity study you’ve ever read is wrong

‘You know all those studies about brain activity? The ones that reveal thought patterns and feelings as a person performs a task? There’s a problem: The measurement they’re based on is inaccurate, according to a study out of Duke University that is rocking the field.

Functional MRI machines (fMRIs) are excellent at determining the brain structures involved in a task. For example, a study asking 50 people to count or remember names while undergoing an fMRI scan would accurately identify which parts of the brain are active during the task.

The trouble is that when the same person is asked to do the same tasks weeks or months apart, the results vary wildly. This is likely because fMRIs don’t actually measure brain activity directly: They measure blood flow to regions of the brain, which is used as a proxy for brain activity because neurons in those regions are presumably more active. Blood flow levels, apparently, change….’

— via Fast Company

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