He Thinks, Therefore He Sells: “Jonathon Keats, a 32-year-old conceptual artist and novelist, has announced plans to auction off futures contracts on 6 billion neurons in his brain, which he copyrighted this spring. The copyright, like all copyrights, lasts for the life of the creator plus 70 years, thanks to an extension granted by 1998’s controversial Sonny Bono Copyright Term Extension Act.” Wired News