‘The so-called looksmaxxing movement is narcissistic, cruel, racist, shot through with social Darwinism, and proudly anti-compassion. As the name suggests, looksmaxxers share a monomaniacal commitment to improving their physical appearance. They trade stories of breaking their legs in order to gain extra inches, “bonesmashing” their faces with hammers to heighten their cheekbones, injecting steroids and testosterone to inflate their muscles, and even smoking crystal meth to suppress their appetite. If you had to pick a single corner of the internet that best captures the vices of the Trump era, you couldn’t beat the looksmaxxers. Perhaps more than any other group, they reveal the depth of the moral crisis that confronts young men today…

The looksmaxxing movement—ideologically incoherent but rife with juvenile racism—echoes the ongoing Groyperization of the American right. This is particularly evident in the growing antagonism that certain factions express toward Vance. Fuentes, for example, sounded like a looksmaxxer himself when he criticized the vice president last year. “He’s visibly obese and very ugly. He’s got a fat face, no jawline, no chin,” Fuentes said, before shifting to a more familiar topic for him: “His wife and kids are not white!”

Looksmaxxing grew out of the online culture of “incels,” or involuntary celibates, a term that emerged in the 2010s. United by their resentment of women, incels tend to see attractiveness as a straightforward function of genetics—millimeters, symmetry, skin color—and therefore out of their control. Looksmaxxers hold a similarly superficial view of beauty as a kind of rigid mathematics with a single, knowable solution. But they believe that this makes it malleable: One can “ascend” to a higher plane of attractiveness with enough money, effort, and perhaps the willingness to dabble with crystal meth…’ (Thomas Chatterton Williams via The Atlantic)