Get your filthy hands off my CDs
By the middle of next year, the music industry will have … thoroughly embraced copy-protection technology. Major labels and independents alike will embrace products like Macrovision’s SafeAudio and use them to control how fans listen to new songs.
So says one of the minds behind such technology, Marc Tokayer, CEO of TTR Technologies. TTR developed SafeAudio in 1999 and more recently partnered with Macrovision to promote the system to the music industry. However, SafeAudio only became known to music fans when Macrovision and one or more record labels – Tokayer won’t say who – released copy-protected CDs on an unsuspecting Californian public.
That release, designed to test whether real music buyers could hear what SafeAudio does to music encoded on CD and how likely their audio equipment would reject the protected disks, was arguably the first inkling most listeners had that the music giants were serious about preventing PC users ripping songs to their hard-drives and – worse – sending those tracks to other users via the Internet. The Register
