Are the Republicans using subliminal advertising? ‘The Republican National

Committee’s prescription-drug

advertisement flashes the word

“rats,” a fragment of the word

“bureaucrats,” for one-thirtieth of

a second, in huge white

capital letters, larger than any

other word on the commercial.

The advertisement continues, “The Gore prescription plan:

bureaucrats decide.” The man

who produced the ad for the RNC

denied responsibility. It was

“purely accidental,” he said. “We

don’t play ball that way. I’m

not that clever.” Other admakers

said it would be “virtually

impossible” for the placement of

the frame to be accidental.’ New York Times via Slate